Case Study

How we generated $2.4M in new revenue for a mid-size contractor

From word-of-mouth only to a digital lead machine. AI-powered qualification, a conversion-optimized site, and local SEO dominance.

Construction Web Design, AI Automation, SEO 4 Months
$2.4M New Revenue
340% Lead Increase
68% AI-Qualified Leads
2.1s Response Time
Summit Construction project showcase
The Challenge

Summit Construction was a well-respected local contractor with zero digital presence. All leads came from referrals and yard signs. They were losing bids to competitors who showed up first on Google, and their manual quoting process meant most inquiries went unanswered for 24-48 hours.

Our Approach

We built a high-converting website showcasing their project portfolio with before/after galleries, implemented an AI chatbot that qualifies leads and provides instant estimates 24/7, created location-targeted landing pages for each service area, and launched a local SEO campaign targeting commercial and residential construction keywords.

The Results

Building success, one metric at a time

Within 4 months, Summit went from zero digital leads to a predictable growth engine generating $2.4M in attributed revenue.

0 86 Monthly Digital Leads
24-48h 2.1s Average Response Time
$0 $2.4M Revenue from Digital Leads
0% 68% AI-Qualified Before Human Touch

“I was skeptical about spending money on a website when all our work came from referrals. But the AI chatbot alone brought in 3 commercial projects in the first month. Best investment Summit has ever made.”

MS
Mike Sullivan Owner, Summit Construction
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